Turbo Plinko

About Turbo Plinko

“Just being a content studio is great, but if you can bolt engagement products onto your offering, you’re going to stand out from the crowd.”

For Splash Tech founder Adam Wilson, RubyPlay’s acquisition of his company is not simply the coming together of two complementary suppliers. It is an early indication of where the wider supplier market may be heading.

The deal adds Splash Tech’s free-to-play games and supplier-agnostic jackpot engine to RubyPlay’s existing portfolio of free spins, rewards, missions and tournaments. In doing so, it strengthens RubyPlay’s evolution from a content-led provider into a broader content and engagement tools company, giving operators a way to add engagement mechanics across existing and third-party portfolios without building those capabilities from scratch.

About Turbo Plinko

I started out as an adviser with the Playa, but was appointed the company’s CEO in 2024, a position I did not expect to find myself in, but an opportunity I have embraced with open arms. As a company, we provide AI personalisation solutions to businesses, something that was totally new to the market.

Coming from the outside, I needed to gather a team to help steer the ship. In the two years since I took on the role, I have been blessed to work with some of the sharpest minds in the industry and I couldn’t be prouder of what we have achieved so far.

I won’t lie, when I first entered iGaming, I had my concerns. Aspects of the industry felt stuck in a state of stasis. People were making money, and as long as that continued to happen and margins were healthy, why innovate? Just keep doing the same things over and over, with marginal improvements when necessary.

How to play Turbo Plinko

Crash games like Aviator have become hugely popular because they are simple to understand and fast to play. A multiplier climbs from 1x and you decide when to cash out.

The key tension in every crash game is greed versus discipline. The multiplier can crash at any moment, so the longer you wait the bigger the reward but also the bigger the risk.

Many players use a fixed cash-out target, such as 1.5x or 2x, and exit automatically every round. This removes emotion from the decision and keeps losses predictable.